Give yourself the freedom to personalize your bag for each outing by changing its color through a set of magnetized pouches with controlled colors.
Every woman actually has bags for different moments of life. The idea of creating a bag for each moment seemed obvious to me and I decided to create a chapter for each moment of their life … The first chapter “The walk” was the starting point of my work .
My approach led me into this creation in search of a model whose aesthetic signature would be identifiable and memorable. The different situations involve certain uses that differ from each other, and this has in my work an echo on how to present and use a bag while combining aesthetics through the different chapters still being written.
Why do you deserve to win?
This work is the result of a long research in connection with the user experience of women wearing a bag.
Many feedbacks taking into account their desires, and a great work done with the manufacturers, the possible finishes by their machines in France.
This is the result of a very good collaboration between experience, design and manufacturers. CARON Fragrances showcased me in their three shops in Paris.
This product has an identifiable aesthetic signature among many other products, and has a real history thanks to many meetings of know-how and human.